Episode 17

Yay Us! A Tale of Self Promotion

As a continuation of last year’s Season 1 Episode 5 Miya and Tina revisit the topic of self-promotion.

In this episode we compare the goals we set back then to find out how we lived up to our own expectations (spoiler: we saw a 200% improvement in target behaviors but achieved only 40% performance on goals.)  We finally admitted that brainstorming ways to provoke and woo social media audiences is a topic that often leads to crickets and nervous giggles so we hacked it: listen in as Miya and Tina parse the difference between supporting the humblebrag and judging an outright brag. The ends justify the means whenever our sense of achievement increases the impact of good work, whether it’s big or small.


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